A Tale of Two Ottawa Retailers: Hot Chocolate Rocks

February 24, 2014 Hansonthebike 0

This is a short case study of two different companies in Ottawa that are active on Twitter. Both use social media to get the word about their business out.  Twitter is a channel that you shouldn’t ignore in your communication mix. Although many messages get lost in the endless stream of opinions, some times some one picks up on your [Read more…]

The Town of Velsen, North Holland

February 6, 2014 Hansonthebike 0

In all likelyhood, you have never heard of Velsen in the Netherlands. I have, but I have never been there. Today, I received a blog from BicycleDutch (written by Mark Wagenbuur) in my inbox. It is one of the few blogs I follow as it gives me a good picture of what is going on in the Netherlands. Contrary to [Read more…]