Inaugural Ride in Almonte for 200 km CycleMORE route, June 29, 2024

A bicycle tire in front of a chocolate store. The text invites riders to cycle the inaugural ride from hummingbird chocolate on June 29 at *:30 am
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I wrote before about that 200 km route that volunteers in Almonte are developing and I received a lot of hits on that post, already over one and a half thousand. There is clearly a lot of interest. Today, I am sharing more news. There is an inaugural ride this weekend (don’t worry, you don’t have to ride the entire 200 km, in fact you don’t even have to come to Almonte). The ask from the organisers is helping to promote the route through social media this week.

CycleMORE, the Mississippi and Ottawa Rivers Experience will hold a short ceremony to launch the region’s newest 200 kilometer cycle route at 8:30 a.m. on Saturday, June 29th. Cyclists will begin an inaugural ride from the parking lot of Hummingbird Chocolate in Almonte. Cyclists throughout the City of Ottawa, Carleton Place, and Mississippi Mills are encouraged to ride the trail locally (or the entire route if you are up to it) and share their experiences throughout the Canada Day weekend.

Sweet Beginnings in Almonte

The ceremony “Sweet Beginnings” will officially open the cycle route and recognize the points of interests along the way. Jeff Mills, one of MORE’s founders, says, “We are pleased to be highlighting a new bike route between Ottawa and Lanark County and featuring the many special attractions and activities people can enjoy while cycling through our communities.

We want to see people cycle MORE, and enjoy the experience,” Mills says, “it is about the fun along the way, not about a finish line. Cyclists can start anywhere they wish on the trail and cycle as far as they wish.

Multiday cycle route

It’s a multiday cycle route that has been designed for local residents as much as for cycle tourists. There is a lot to do for tourists and for those who want to plan a staycation this summer,” explains Chris George, another of the route’s cofounders. George added, “The MORE route map and cue sheets will be on our website, as well as a growing list of bicycle-friendly businesses and attractions along the route.

A photo showing an old Canadian main street. On both sides are red brick buildings with shops. In the centre is 3-4 storey building that was once a post office.
Downtown Almonte: the building in the centre is the former Almonte post office, designed in 1889 by Thomas Fuller (the architect of the Parliament Buildings) (text: Wikipedia Photo: Google)

The MORE website is Experience pages have lists of points of interest and links to local attractions and businesses. The maps, cue sheets, and experience lists are all to be fully updated for launch day.

Prizes and specials

For the launch event, Cycle MORE and Hummingbird Chocolate announce “Sweet Beginnings” prizes and specials for cyclists travelling the MORE route. There is a social media photo contest that is awarding prizes for riders: a cash prize of $50 and a $50 Hummingbird gift certificate to be won between June 29 and July 7.

Cyclists identifying that they are cycling MORE will receive a 10 per cent discount at Hummingbird on Saturday, June 29 and Sunday, June 30. Friends of MORE, a volunteer group associated with the route, will be collecting riders’ stories and photos to be featured in media through the cycle season. Again, you can just ride a short part of the route, no need to do the entire 200 km.

An image showing instructions on how to use social media with the hashtag cyclemoreroute There are also logos of the route and of a chocolate maker
I personally think that chocolate and cycling is a wonderful combination

We have seen an increased number of cyclists and we are very pleased to be a partner supporting this cycle initiative,” says Hummingbird Chocolate co-owner Erica Gilmour. “It’s great to have the MORE route promoting the businesses and events that will be of interest to tourists and local residents. Cycling is fun, it’s healthy and it’s a tremendous social activity, and cycle MORE is a wonderful addition to our community.”

Social Media contest

The social media photo contest is asking riders to:

1) follow the cycle MORE Facebook and/or Instagram pages,
2) share photos on the route in their story or feed with the phrase “I ” as well as hashtagging their location (i.e. #ParliamentHill, , ), and
3) share the post with three friends. Obviously you don’t have to cycle the entire route to

Follow MORE on Facebook and on Instagram

Who is behind CycleMORE in Almonte?

Cycle MORE is managed by volunteers and sponsored by Mississippi Mills Bicycle Movement, the town of Mississippi Mills, and CG&A Communications. Cycle MORE is looking for both sponsors and partners for events through the 2024 cycle season. Those wanting further information or interested in supporting Cycle MORE are asked to email

Further information can be found on the website:

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